Once done with the setting up of a website, you should now think about how the major search engines view your site. Forget about testing for Firefox, Explorer, Safari, and Chrome. Search engines are actually the ordinary browsers everybody uses. Fortunately, search engine optimization or SEO does not refer to any terrible design or some mysterious black magic. Rather, they are good and sensible things you should do to please both human visitors and search engines. Here are all time tips about SEO to help you rank better on major search engine giants – Google and Bing.
Words – Each word posted on your site counts. You should create content for humans rather than search engines. The site content must be relevant to the niche of your site. Do not even attempt keyword stuffing. Low quality content and keyword stuffing are the best way to attract a huge penalty from Google, which includes being blacklisted. To avoid such a mishap, find the right keywords for your site; you can use either the Bing keyword tool or the Google Adwords keyword tool.
Links – This is another element that distinguishes boys from men in the SEO industry. The best way to make search engines ‘smile’ at your site is to integrate in some links from other sites. Google and Bing will approve your web pages, as they will see the links as a recommendation for important information. Of course, include reputable links. Moreover, pay attention to the words used in links. To win the approval of search engines, you need to have well-spread, relevant keywords in your content.
Tags – This refers to those special tags that you may add to the webpage’s head section that search engines read. Meta tags are the best way for webmasters to offer search engines with information relevant to their sites. With the meta tags, you can provide relevant information to all kinds of clients. Do not skimp on the meta tags. If you want to see long-term fruits on your site, spend more time working on these tags.
Reputation – To earn a good reputation, post fresh, unique and relevant content to your site regularly. Additionally, include quality, incoming links from several reputable sites. The regular flow of content will signal the search engines’ bots and spiders to come running and look at your site. With great content, your site will definitely be on its way to better ranking.
Implement these SEO tips, and start experiencing a huge difference in your online business. Find more tips about SEO here.